ServiceNow · AI Transformation

Justen Hoffer

Senior Manager, Technical Support Management

I lead technical-support transformation where executive strategy meets hands-on execution — scalable operating models, high-severity incident command, the analytics that govern the work, AI-powered support that returns real capacity to the business, and the managers and engineers I develop to sustain it.

At a Glance

A technical-support, AI, and people leader operating where executive strategy, crisis command, and hands-on engineering meet.

AI TransformationCrisis CommandPeople Leadership

$17.8M

Documented AI Cost Avoidance (3-yr)

$25M–$35M+ estimated portfolio opportunity

9.8

CSAT, up from ~5.0

3 days

Time to Relief, from ~18

7

Engineers Promoted

About

I’m a technical-support, transformation, and people leader who moves fluidly between the executive room and the terminal. Over six years at ServiceNow I’ve grown from Senior Technical Support Engineer to Senior Manager by doing the work at every altitude — resolving complex platform issues, standing up global support operating models, commanding major incidents and data-recovery efforts, building the AI and analytics that make support faster and smarter, and developing the managers and engineers who sustain it.

I’ve promoted seven engineers from IC2 to IC5, coached SMEs across five regions, and advocated hard for the people doing the work — transparent communication, recognition, and sustainable workload. What I care about is turning pressure into calm, competent execution, and building the people and systems that keep performing after the crisis is over.

“Find the root cause, fix it, prove it, and build the system that keeps it fixed.”

Details

Experience

Senior Manager, Technical Support Management

ServiceNow · Feb 2026 – Present

  • Lead technical-support transformation across Support, Engineering, Product, SRE, Data Recovery, Security, and executives — pairing incident command with hands-on platform depth.
  • Single-handedly designed, built, and own Extraordinary Assistant — a multi-agent AI support operating system deployed as a standalone AI — with a documented $17.8M three-year cost-avoidance case (broader estimated opportunity $25M–$35M+); a formal production demand imported select features directly into ServiceNow’s Now Support production instance.
  • Command all-Support weekend operations and preceding-week readiness — P1/P2 oversight, Major Incident Management, Security/MSI, mass outages, escalations, and global handoffs.
  • Built ~30 responsive operational dashboards and authored the executive QBRs that turn support data into decisions; contributed 297 automation processes to an enterprise process-reimagination workstream and, separately, decomposed 1,200+ discrete activities for business-process-reengineering and AI-agent analysis.

Manager, Technical Support Management

ServiceNow · Mar 2022 – Feb 2026

  • Ran the entire support side of System Applications — the ServiceNow platform’s full estate of plugins and applications built on App Engine and Creator Studio — driving CSAT ~5.0 → 9.8 and average Time to Relief ~18 → 3 days via a global SME ownership model across Hyderabad, EMEA, US East, US West, and APJ.
  • Partnered day to day with Development across that estate, building durable engineering relationships that turn escalations into product fixes instead of one-off workarounds.
  • Led Platform Technologies and Data Recovery execution during the Split Brain crisis — 127 potentially impacted customers, 67 contributing engineers, 102 weekend shifts, ~900 days of coordinated work.
  • Helped lead GAIL, BAIL, Project Metamorphosis, and Generative AI / Now Assist go-live support; promoted 7 engineers (IC2→IC5) into expanded SME and leadership roles.

Senior Technical Support Engineer

ServiceNow · Apr 2020 – Mar 2022

  • Resolved complex platform issues across System Applications, analytics, update sets, cloning, and data recovery — building the technical credibility that underpins today’s bridge and escalation leadership.

Owner & Founder

Adroited LLC · Dec 2020 – Present

  • Run a full-stack development and IT consultancy — WordPress and web builds, cloud and network administration, and custom AI / automation tooling for small and mid-sized businesses.

Signature Work

$17.8M – $35M+

Extraordinary Assistant

The multi-agent AI support operating system I designed and built end to end — no other hands on it. A dozen capabilities, from triage and queue intelligence to executive summaries, survey and pattern analysis, knowledge creation, and risk monitoring, cut complex triage from ~35–50 minutes to ~3–7 — an ~85% reduction at 92% caching efficiency — and return roughly 138 FTE-years (~287,000 hours) of capacity. Documented at ~$5.13M annual / $17.8M three-year cost avoidance against a $25M–$35M+ estimated opportunity; deployed as a standalone AI while a production demand carried select features into ServiceNow’s Now Support instance.

5.0 → 9.8 CSAT

System Applications Transformation

Owned support for one of the platform’s largest surfaces — every ServiceNow plugin and application built on App Engine and Creator Studio. Rebuilt a struggling global queue into an SME-owned operating model across five regions and partnered closely with Development; average Time to Relief fell from ~18 days to ~3 over two years.

127 customers

Split Brain Crisis Leadership

Led Platform Technologies & Data Recovery through a major multi-region event — 67 contributing engineers, 102 weekend shifts, and roughly 900 days of coordinated work.

GAIL · BAIL · Now Assist

Enterprise AI Programs

Helped lead AI enablement and Now Assist / AI Agent go-live support, driving real product fixes back into the platform and shaping how support adopts Generative AI.

~300 avg / board

Analytics & Executive QBRs

Built ~30 operational dashboards — each reaching an average of ~300 people across Support — and authored the executive QBRs that turn raw support data into decisions leaders act on.

1,032 hrs / qtr

Talent & Training Systems

Promoted 7 engineers from IC2 to IC5 and built and ran the TSE training operating system across a 43-engineer population — 24 structured hours per engineer, ~1,032 training hours per quarter — plus a staged 23.6-hour AI curriculum rolled out across 16 batches. Bespoke curricula cut case-handling tasks by up to 80%.

Executive escalations

Customer Trust Recovery

The person leaders bring into the hardest customer situations — leading technical bridges, aligning Engineering and Product, and lowering the temperature to rebuild confidence, then standing up the account-support improvement plans that make strategic accounts whole.

100+ assets

Global Enablement & Knowledge

Reviewed and improved 100+ knowledge articles, learning labs, and troubleshooting and case-deflection resources; built SME succession and change-governance training that scales hard-won expertise across every region.

5 regions

Global Support Leadership

As a Platform Technologies / GFST leader, drove assignment quality, coverage, compliance, and strategic-account support across a global engineering population — plus all-Support weekend command and preceding-week readiness.

Beyond the Big Programs

Smaller builds that quietly changed how the work runs — automation, governance, and platform improvements shipped alongside the headline programs.

How I Lead

Five things people can count on when I’m in the room — an executive escalation, a global outage, or a quarterly business review.

Validated by promotion to Senior Manager and by peers and leaders across Support, Engineering, Product, SRE, and Security — a sample of that recognition follows.

Recognition

A sample of formal kudos and peer feedback from ServiceNow’s recognition program. Customer and colleague names are withheld.

Formal Kudos

In Their Words

“The rapid-fire questions, the phone calls, the parallel chats, the constant need for updates to keep the customer informed. You handled it all without missing a beat and with grace.”

Senior leader, after a major customer outage

“Reaching out overseas, cutting through processes and reporting lines, directly to trusted colleagues, is when you are essentially looking for heroes. Thank you for being my heroes.”

Peer manager, after an end-of-shift P1

“He served as the voice of engineering. His technical guidance and ability to keep the customer calm were crucial to the situation’s successful resolution.”

Leader, after a high-stress customer clone

“Your guidance, leadership, and support throughout the year have been invaluable to me.”

Engineer on my team

Recurring themes in peer and direct-report feedback: transparency, empathy, technical credibility, workload advocacy, advance communication, and building people’s confidence.

Toolbox

The stack behind the outcomes — from multi-agent AI to the ServiceNow platform to the engineering foundation underneath it all.

AI & Automation

Multi-agent orchestration, Generative AI / LLM workflows, prompt design, token caching & compression, AI ROI & governance, Now Assist, AI Agents, Build Agent.

ServiceNow Platform

System Applications, App Engine & Creator Studio, update sets & source control, Performance & Platform Analytics, cloning & data recovery, upgrades.

Support Operations

P1/P2 & Major Incident Management, FTS/GQM, SLA governance, Security / MSI handling, escalation & crisis command, weekend & on-call leadership.

Analytics & Reporting

Responsive dashboards, advanced filtering, executive QBRs, and business storytelling that translates support data into decisions.

People & Org Leadership

People development & promotion, coaching, SME succession, org design, training programs, hiring, workload advocacy, and building teams that sustain performance.

Engineering Foundation

C# / .NET, PHP, JavaScript, SQL (MsSQL / MySQL), network administration (Cisco CCNA), and virtualization (VMware, Proxmox).

Education

Diploma, General Studies

Home School · 2015

Broad, self-directed study spanning software development, robotics, rocketry, and the sciences — the foundation of a lifelong builder’s mindset and an 18+ year software and systems engineering background.

Certifications

Certified Support Manager

Service Strategies · 2025

Cisco CCNA — Routing & Switching

License CSCO13035841

Cisco CCENT

Cisco

Let’s connect.

Director-ready and open to conversations on technical-support and support-operations leadership, AI transformation, and global service organizations — the roles where operating models, crisis command, analytics, and people development all have to work at once.